Restaurant Marketing – Have You Formed Your Community Yet?
Part One of Two
According to Wikipedia the definition of the term community is still being debated by sociologists. For our purposes, a community is a group of people that are related by a common bond and usually in the same area. From a restaurant marketing perspective the common bond is your restaurant and its proximity [...]
Restaurants – You Need Email Marketing! (Part One)
Let’s make this personal – restaurateur to restaurateur. If you haven’t embarked on a email marketing plan, do it now. Of all the hundreds of things that I have used in the last 15 years, this is the best long term restaurant marketing tool that has all the marketing elements a restaurant needs. The benefits [...]
