Restaurant Email Marketing Option Comparisons

Email marketing is no longer an option for restaurants. It has become a staple for customer communications to the majority of your existing customers. While the email system is far from being perfect, it is extremely efficient for quick communications to a portion of your customers at a very low cost.
In the past year my [...]


Restaurants – You Need Email Marketing! (Part Two)

In part one of this post we explored what an email marketing plan can do for your restaurant. Now the hard part; implementing and building your restaurant email marketing strategy.
First, let’s answer some questions you probably have;
How do I start my restaurant’s email marketing?

Before you do anything else, start collecting email addresses. This is the [...]


Restaurants – You Need Email Marketing! (Part One)

Let’s make this personal – restaurateur to restaurateur. If you haven’t embarked on a email marketing plan, do it now. Of all the hundreds of things that I have used in the last 15 years, this is the best long term restaurant marketing tool that has all the marketing elements a restaurant needs. The benefits [...]