Rare Visit to a Chain Restaurant – Independents Will Survive!
I am not a food critic in the formal sense of the word. I don’t like chain restaurants and have made my biases clear in previous posts. You can take all the Chili’s, Fridays, Applebee’s and what is left of Bennigans, strip all the logos and color schemes away, and you have carbon copy eateries. [...]
Competing with the Chains – Restaurant Marketing
If you look at thriving restaurants that exist next door to the giants of the restaurant world, one thing is abundantly clear; you can compete and win the war with mega-corporations. Is it easy - maybe not, but it is done frequently and many times in spite of not understanding why. By studying the differences [...]
