Restaurant Menu Theory Tested in Key West
Immediately after posting the article preceding this one about menus needing chicken noodle soup, I left for a business function in Key West, Florida. Arguably, there is no one mile stretch of pavement in the country that has more restaurants than Duval Street. You also won’t find any more basic marketing than all of these restaurants relying on their menu posted in front of the entrance to entice people in the door.
On a couple of morning walks, I spent some time perusing menus at many of the restaurant stalwarts who have braved the Duval Street crowds. Here are a few results of my informal study:
- Hard Rock Café – Pulled Pork BBQ Sandwich and their Twisted Macaroni and Cheese were being advertised at the entrance.
- Fogarty’s – (and their Flying Monkey Bar) were advertising Triple Cheeseburger Sliders.
- Bagatelle – included Ahi Tuna Sliders and had 4 of their 12 pricey entrées with linguine or fettuccine and pork chops.
- Antonias – their 24 year old world class Italian menu featured Veal Scaloppini.
- The Grand Café – pictured a surf and turf wrap with shrimp and steak.
- The Trattatoria – not to be out done by Antonia’s, had Roasted Chicken Fettuccine Alfredo as an evening feature.
My earlier post was confirmed. People are eating old favorites. Viewing the menus and specials from some of the more famous restaurants recognized around the world on this short street that gets as much fame as does Bourbon St. in New Orleans, confirms that comfort food is getting a lot of attention is this atmosphere of economic uncertainty.
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.
Comments
No comments yet.
Leave a comment