Archive for May, 2009

Restaurant Lessons from a Recession (Part One)

History is a teacher. The lessons we learn are supposed to help us be more prepared, avoid mistakes and correct our paths into the future to lessen the chance of a repeat historical calamity. Hopefully, we won’t see this financial crisis, dubbed a recession, again, but if we do, here are some notes to remember.
The [...]


NRA Poll Shows Twitter Leading the Pack

A poll running the week of May 11, 2009 shows some insights on Twitter as an Internet social marketing tool. According to the poll, 76% of all restaurants don’t use Twitter at all. Of the 24% who use Twitter, they use it for advertising and the format for distribution of coupons.
Arguably, Twitter seems to [...]


Destination Designation – Not Performing in Economic Downturn

Many high end food operations previously positioning themselves as “destination” restaurants are getting hit hard in this recession. Almost every segment of the food service world has been affected in one way or another, but double digit declines for the special occasion operations are the norm. The same store sales decline is on top of [...]