Archive for October, 2008
Small Silver Lining in Clouds for Restaurants?
While all of the economic turmoil is whirling around the media, Wall Street and political forums, there is something happening in the background that may be a silver lining for the restaurant industry. If you look closely in the crevices of the commodities there are some interesting price fluctuations going on with food and wholesale [...]
Restaurant Survival – Mom & Pop Restaurants, Heart of America
There is no question this year will end with a record number of closed restaurants. Chains and independents alike are feeling the three pronged attack of escalating food costs, less consumer spending and predatory fuel costs. While it saddens me to see any business shut down, the mom and pop restaurants struggling to compete with [...]
Restaurant Marketing – Don’t Do List
It seems there are plenty of people offering advice about what to do in this unfriendly marketing environment. Much of this advice is a sales pitch to get the restaurant owner to buy something, hire a consultant or advertise in some amazing new way to get customers. Few of these schemes will have any short [...]
Hunker Down or Market Your Restaurant – Surviving a Recession
In 1981 the interest rates on home loans ballooned to 15 to 18%. Savings and loans were going under and it was common for an apparent healthy financial stalwart of the community to suddenly announce they had been acquired or in some cases, were closing their doors. Virtually every home sold, if any, was financed [...]
